Radio Production- Creating Radio Jingles

This week I was set the task of creating three radio jingles these where a show promo, station ident and news intro.

The program used for this specific task was Adobe Soundbooth, Soundbooth offers all the basics for making and creating radio shows, jingles and any other audio based mediums. To begin creating audio you must first open adobe soundbooth, then click file, new, multitrack file, once a new file has been opened it is a simple place of drag and drop.

Next simply open your desired document and drag the audio files you wish to use into Adobe Soundbooth.

Soundbooth offers a wide range of effects the two most simple effects being fade and crop. To perform a fade select edit on your desired audio track, following this you will notice two small squares on the top left and right hand sides of the audio track simply drag these squares to create a yellow line which will be the section that fades in or out.

Cropping is just as simple once again open your audio track in edit this time drag the grey bars either side of the track to shorten it in length (crop) this means you can take select samples of audio as appose to an entire song or track.

Vocals are another addition that Soundbooth holds to record vocals select file, record from here change the device used to record to Built in Microphone/ Built in Output after selecting your device you need to click the red circle button t the bottom of the window (record button) this will instantly begin the recording process.

When your vocals have been record they will open automatically, effects can then be applied to vocals to make then sound more dramatic, exciting, distorted, creepy almost anything is possible.

You can also mute and play select audio on the multitrack screen by pressing S to play the audio track and M to mute the track. all section of audio can be moved so that they intersect with other section of audio.

Volume is another issue most radio is broadcast at -0.3 therefore when you are happy with the audio produced then change all the tracks to -0.3 to keep them from touching the peaks (stop the audio bleeding).

When all your audio is complete select file, export, multitrack mixdown and change the file to to .mp3 finally select save and everything will be save and can be uploaded on site or used as a select radio jingle if you wish to create your own show. Although all jingle must reflect the show therefore don't use hip hop for a classical show or rock for a rap show.